Custom client portal that automated manual sales operations for a top-5 US custom sports jewellery manufacturer

Signature Champions is one of the US top-players in the custom jewelry niche. Their main business direction is Sports Championship rings manufacturing. Championship rings are produced for multiple teams from the US, Canada and other countries.

Domain

signaturechampions.com

Location

USA

Timeline

MVP - 6 months Ongoing - 2+ years

Core Technologies

Laravel framework, Laravel Forge + Bitbucket, Custom design, MySQL database, REST API integrations

Services

Project discovery, Front-end, Back-end, SaaS development

Team

2 Developers 1 Designer 1 QA 1 BA 1 PM

#1 Project Discovery

Requirements collection

Market analysis

#2 Development

Setup project environment

Design and Develop an API

Build Mockups
Connect API

#3 QA

Study the specifications

Write test cases

Perform API testing

Conduct regression testing and smoke testing

Create tasks with error descriptions and retest after fixing

#4 Maintenance

30-days free post-launch support

Project Description

Signature had been actively growing due to their great sales team, customer service and high level of their products. At the same time, the IT part was a bit behind and could not meet the constantly growing number of clients, operations, sales and amount of data that should be stored and analyzed. This led to a business decision of building a Portal that should solve the following problems:

The Portal should allow new and existing customers to place orders
The Portal should take care of payments
The Portal should provide a way for Sales, Customer Support and Marketing teams to get customer data and operate in the most efficient way
The Portal should be integrated with 3rd party systems for Shipping, Marketing, Data reporting

API-based Integrations

Twilio was used to build SMS communication flows with the customers and also IP phone calls.

Sendgrid was integrated to automate email workflows
We used Google Data Studio to provide the client with multiple data-based reports required by Sales & Marketing teams as well as executives
Hubspot was a primary marketing automation tool
Shipstation was used to manage shipments and print shipping labels
Magento e-commerce platform was used for a custom shopping experience. Order data was then synced to Laravel-based portal and from there it flowed into all those additional systems

Results

The portal met the requirements and allowed to automate the client interaction
The portal gained visibility on data and connect all pieces of IT infrastructure together
Automated processes also made it possible for the client to get rid of some manual procedures
Payment processing team was reduced and employees could work more effectively on the other tasks

Technologies used

Let's Talk

What’s next?

We’ll get in touch in 1 business day
We’ll sign the NDA if required and get on a 30 minute call to discuss the project
Based on that call and requirements, we’ll prepare a quote