Custom client portal that automated manual sales operations for a top-5 US custom sports jewellery manufacturer

Signature Champions is one of the US top-players in the custom jewelry niche. Their main business direction is Sports Championship rings manufacturing. Championship rings are produced for multiple teams from the US, Canada and other countries.

Domainsignaturechampions.com
LocationUSA
TimelineMVP - 6 months Ongoing - 2+ years
Core TechnologiesLaravel framework, Laravel Forge + Bitbucket, Custom design, MySQL database, REST API integrations
ServicesProject discovery, Front-end, Back-end, SaaS development
Team2 Developers 1 Designer 1 QA 1 BA 1 PM
01
Project Discovery
  • Requirements collection
  • Market analysis
02
Development
  • Setup project environment
  • Design and Develop an API
  • Build Mockups
  • Connect API
03
QA
  • Study the specifications
  • Write test cases
  • Perform API testing
  • Conduct regression testing and smoke testing
  • Create tasks with error descriptions and retest after fixing
04
Maintenance
  • 30-days free post-launch support
Project Description
Project Description

Signature had been actively growing due to their great sales team, customer service and high level of their products. At the same time, the IT part was a bit behind and could not meet the constantly growing number of clients, operations, sales and amount of data that should be stored and analyzed. This led to a business decision of building a Portal that should solve the following problems:

  • The Portal should allow new and existing customers to place orders
  • The Portal should take care of payments
  • The Portal should provide a way for Sales, Customer Support and Marketing teams to get customer data and operate in the most efficient way
  • The Portal should be integrated with 3rd party systems for Shipping, Marketing, Data reporting
API-based Integrations
API-based Integrations
  • Twilio was used to build SMS communication flows with the customers and also IP phone calls.
  • Sendgrid was integrated to automate email workflows
  • We used Google Data Studio to provide the client with multiple data-based reports required by Sales & Marketing teams as well as executives
  • Hubspot was a primary marketing automation tool
  • Shipstation was used to manage shipments and print shipping labels
  • Magento e-commerce platform was used for a custom shopping experience. Order data was then synced to Laravel-based portal and from there it flowed into all those additional systems
Results
  • The portal met the requirements and allowed to automate the client interaction
  • The portal gained visibility on data and connect all pieces of IT infrastructure together
  • Automated processes also made it possible for the client to get rid of some manual procedures
  • Payment processing team was reduced and employees could work more effectively on the other tasks
Technologies used
Let's Talk
What’s next?
  1. We’ll get in touch in 1 business day
  2. We’ll sign the NDA if required and get on a 30 minute call to discuss the project
  3. Based on that call and requirements, we’ll prepare a quote